SEO. The term is thrown around business circles more than a football at a tailgate party. Before you get tricked into an annual contract promising you top SEO rankings read through this short primer.
There’s been a lot of talk lately about having a “mobile-friendly” or “responsive designed” website. Customers want it. Companies need it. But there still seems to be some confusion as to why it’s so important.
Web Presence is about where you are on the web, how good that content is and how each piece relates to the other pieces. It’s about getting the right people to notice and follow you. It’s akin to a well-run publicity campaign: A consistent message that is conveyed across multiple media.